Check Your Google Page Rank

Recently, you may have found many of the top blogs talking about their Page Rank decreasing (sometimes increasing). Many sites base their advertising rates off of page rank as it is a universally used ranking of websites. Website owners also take page rank into consideration if selling their site. It can also be called a page’s “trust” or relevance. Simplified, page rank equals revenue if you have a website.

From Google Technology:

Introduction

Google runs on a unique combination of advanced hardware and software. The speed you experience can be attributed in part to the efficiency of our search algorithm and partly to the thousands of low cost PC’s we’ve networked together to create a super fast search engine.

The heart of our software is PageRank, a system for ranking web pages developed by our founders Larry Page and Sergey Brin at Stanford University. And while we have dozens of engineers working to improve every aspect of Google on a daily basis, PageRank continues to play a central role in many of our web search tools.

 

PageRank Explained

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives; for example, it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.” Using these and other factors, Google provides its views on pages’ relative importance.

Of course, important pages mean nothing to you if they don’t match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines dozens of aspects of the page’s content (and the content of the pages linking to it) to determine if it’s a good match for your query.

 

Integrity

Google’s complex automated methods make human tampering with our search results extremely difficult. And though we may run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a particular or higher placement). A Google search provides an easy and effective way to find high-quality websites that contain information relevant to your search.

In summary:

•  Page rank is a link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set.
• It was developed by the creators of Google starting in 1995.
• One of many factors determining the ranking of search results, and continues to provide the basis for all of Google’s web search tools.
• PR0 is a relatively new page with no links, PR10 are popular sites with many links, typically directories and search engines.
• After about 4+ months most new sites see their page rank increase if they have been properly linking.
• Page Rank typically updates once a quarter.

Simple Steps to Getting a Higher Page Rank

1. Submit your site to the Dmoz directory. While there is criticism surrounding the way Dmoz determines sites to add, it is a key factor in raising your Page Rank. However, it may take between 2 weeks to a few months to get your site listed. Be sure that you write a good description of your site, have quality content, and make everything clear in the description.
2. Enable “do follow” on your blogs. This can help increase the amount of readers leaving a comment on your blog, plus it is a win-win situation, as you will probably receive added traffic, and everyone will gain a little page rank.
3. Buy text links on high ranking sites. This isn’t free but it is often effective. Browse sites, check their PR, then see what the cost of links or ads are.
4. Exchange links on high ranking sites or blogs. Although generally free, it quickly creates clutter on your blog – making it unattractive for visitors. Create a “Links” or similarly named page to manage the links.
5. Create content-rich posts and make your site as SEO friendly as possible.

Tools to Check Your Page Rank

• PRChecker.info – Allows you to add an icon (70×20, 88×31, or 80×15 pixels) to your website, displaying your PR.
• iWeb Tool Page Rank Checker – Checks your website on about 37 major Google data centers instantly, displaying possible variations in the PR. Also allows you to save results in an Excel (CSV), Text, create a link to your results, or add the tool to your site.
• iWeb Tool Future Page Rank Checker – As long as your site has at least 100 backlinks, this site will predict future a site’s future rank.
• Google Toolbar – Available for Firfox and Internet Explorer, the toolbar instantly displays PR for any site you visit as well as offers other helpful tools.

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