The Web’s 25 Celebrity

Forbes released their second annual celebrity personalities – many consisting of bloggers. Since last year, nearly half of the online celebrities rated in the inaugural edition failed to place on the list this year. The lucky 25 were chosen from a collection of 200 and then ranked on their popularity in six categories. Forbes defines a ‘Web Celeb’ as ‘a person famous primarily for creating or appearing in Internet-based content, and for being highly recognizable to a Web-based audience’.

The Six Categories:

1. Google – News and People searches and adaptations of Google search.
2. Alexa traffic rank of their home page.
3. Technorati rank of their primary web site or blog.
4. TV/radio mentions and press clips compiled from Factiva.
5. Bonus points were awarded to those publishing their own videoblog or podcast.

Notable Web Celebs from the blogosphere included Darren Rowse of ProBlogger, Mark Frauenfelder of Boing Boing, and Frank Warren of Post Secret. A majority of the other ‘celebs’ were located in the tech blog niche – including the founder of Facebook, Digg, and other media sites.

Source and Article: FORBES