Blog Tipz

For many years, webmasters and blog owners have felt that AdSense was the best way for new website owners to make money online. After all these years, more and more people are moving away from Google’s premiere advertising platform to make much more money using their own methods.

Why should you move away from AdSense, too?

Not Enough Reward

Placing a bunch of HTML code on your site isn’t very rewarding, especially if you are doing it simply to make money. Sure, you might see a few dollars in additional income each month, but in the long-term, people will move onto one of your competitors who serve higher quality advertising.

There are simply better ways to make this money, whether it is through private advertising or through affiliate marketing.

Hundreds of Advertising Networks

Some people stop their search for a good advertising network with Google AdSense. Even though it may be one of the largest and most popular, you may see more rewards from networks with a much smaller base. In addition, you may also see more relevant advertising through these networks.

BidVertiser and AdBrite are two networks that have a decent base of users and will serve relevant advertising on your blog(s).

When to Use Google AdSense/Similar Advertising Models?

The only time you should commit to Google AdSense/similar contextual advertising networks is when you are no longer updating a site, but still have the traffic levels to make money through the site. Another case when you should use these networks if for sites with a high level of low-quality traffic. For example, if you run a site that gets traffic in the millions like Digg, you’ll want all the ad clicks you can get. However, it would also be valuable to look into long-term partnerships.

There are times when Google AdSense works and there are times when it doesn’t. It all depends on what type of site you run and how you want to portray your brand to your customers and visitors.

What are your thoughts on Google AdSense and similar networks?